Brain Power
Ready to rev up
your productivity, whip procrastination, accomplish more?
These resources will show you how…
Learn the secrets of how your brain works and use them to succeed in today's uncertain working world.
"We're working in a brain-based business world.
Why do I say brain-based instead of knowledge-based? Because
I believe that knowledge is too limited and too static. In this
environment, it's not just what you know, but what you can
create, implement, and communicate."
Read an excerpt from Brain Power!
In Brain Power, you will learn the seven principles of how your brain operates and how to use them to get more done, feel less stressed, and enjoy more success:
• Bermuda Triangles of Information
• Drive for Closure
• Infinite Loop Thinking
• Mental Maps
• Repetition Required
• What You Focus On Expands
• What You Resist Persists

"Bradford's "Brain Operating Principle #6 is: "What you focus on, expands." If you focus on the exciting, brain-based methodology described in this book then your profits, and your mind, will expand accordingly."
Michael J. Gelb
Author of
"Discover Your Genius" and "How to Think Like
Leonardo da Vinci."
"The childhood book The Little Engine
That Could tells the story of a train that conquered the mountain
because it thought it could. In Brain Power, Shannon Bradford shows
how thinking and the power of the brain is the engine needed to
conquer mountains of problems. She shows how understanding how the
brain works can lead to successful solutions for individuals and
organizations in a wide variety of life problems."
Roger Blackwell
Professor of Marketing and
Author of Customers Rule! Why the E-Commerce Honeymoon is Over and
Where Winning Businesses Go From Here.
“Brain Power encourages the reader to discard old assumptions and open our minds to new ideas and creative choices. It is realization of the possible.”
Donna Dowless
Executive Vice President, Ticketmaster
"Brain Power outlines seven powerful principles that bring focus and clarity to our understanding of the power of our brains. With its simple format and clear language, this is a must-read for all who want to better understand themselves and the business world."
Carlos Giraldo
CEO, Central Reservation Service
"Today, success depends on a steady supply of new and creative ideas—you can't afford to let your thinking get stale. Brain Power will jump start your brain, and teach you practical ways to get over your internal barriers and get on with the fresh, powerful thinking that drives today's business."
Molly Machamer
Managing Director, Weber Shandwick Worldwide
“Shannon Bradford empowers us to take charge of our thinking. Her insightful examples and effective “mind” tools make this a book worth referring to again and again.”
Janice Simcoe
Account Manager
Disney's Yellow Shoes Creative Group
"If your success depends on time and
talent - yours or others' - you need Brain Power. Shannon Bradford's
Brain Operating Principles unleash your mind to generate and share
critical thinking as fast as our mega-gigabyte business environment
fuels it. A must read for high performance in the new, human
economy."
D. Renée Tanner
Organizational Development Facilitator
CNL
"Shannon has brilliantly distilled cutting-edge theories on management, brain research, and emotional intelligence into a practical model with effective strategies for today's leadership challenge: how to transform behavior in ourselves and in our organizations that will result in bottom-line effectiveness."
Lou Calatayud
Administrator, Organization and Training Development, Orlando Utilities Commission
"Brain Power will give you insight
into tapping into your organization's greatest asset -- your people
and their intellectual property."
Paul Dechen
General Manager, Piezo Technology, Inc.

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